European FMC propositions and outcome

Analysis & Go-to-market, 2020

How have operators introduced fixed-mobile convergent plans in Europe’s most advanced markets France, Spain, Portugal, Belgium, Switzerland, the Netherlands – and in emerging FMC markets like the UK and Sweden? How – and how quickly – did competition react?

Using facts: What is the take-up of these FMC plans? How have the FMC introductions affected mobile and fixed market share, customer churn, acquisition & retention cost, demand for fibre and TV – and revenue and margin?

How do you avoid making FMC a discount-centric thing? How have the best FMC propositions been put together and how have they been marketed? Is there a way to leverage content and exclusivity?

Is 5G changing FMC?

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Nordic operator benchmark 2020

Reference: Benchmarks, 2020

For the eighth consecutive year: Comprehensive business benchmark with 890 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 54 functions of mobile, fixed/cable and integrated operators.

Peer group data exclusively from Swedish, Finnish, Norwegian and Danish operators. Due to pre-agreed confidentiality requirements, participating operators are anonymous (and of course their data).

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Digital customer journeys matter. Are UK operators ready to go digital?

The past three months have been a testing time for the UK mobile and broadband service providers, as many of them have battled with outages, vandalised phone masts amid lurid 5G conspiracy theories, extreme demand peaks. Store closures have placed added pressure on field, customer service and call centre staff who have been largely working from home. We all know the drill. All of us just want to get on with ‘getting back to normal’, safely past Covid-19, to life as we used to know it. But we don’t know how long it will take, or even if we will have the same breadth of services on the high street as before. Today, 15th of June, the shops are gradually and carefully opening their doors on UK high streets.

From Three’s Instagram
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