This is tefficient’s 10th public analysis on the development of mobile data usage. For the first time, we see clear signs of saturation.
Operators’ squeeze-out of unlimited customers continues. The growth in smartphone penetration has levelled out in high usage markets. 4G is becoming mainstream. Public Wi-Fi starts to disrupt.
Are we approaching “peak data”?
Download analysis: tefficient industry analysis 7 2014 mobile data usage peak ver 2