The luxury of the commodity gigabyte

Data usage, traffic and revenue per GB for 111 operators

This is tefficient’s 16th public analysis on the development and drivers of mobile data.

It is an add-on to our just-published analysis “More for more” isn’t happening which compares 33 countries.

In this analysis we compare operators. We have ranked 111 of them based on:

  • Average data usage per customer
  • Total data traffic
  • Revenue per gigabyte

If you think gigabytes are becoming a commodity, you are just partly right. End-users love what they can do with data – but even if they are willing to pay for it there are limits to their loyalty.

Download analysis: tefficient industry analysis 2 2017 mobile data usage and revenue FY 2016 Q1 2017 per operator