31% failed – often operating from a low-usage position
In Tefficient’s 45th public analysis of mobile data trends, 116 operators are ranked based on metrics such as average data usage per subscription, total data traffic, and revenue per gigabyte.
Converting data usage growth to ARPU growth – not that simple
Tefficient’s 32nd public analysis of the development and drivers of mobile data compares 46 countries – now with Brazil added – from all regions of the world.
In our previous, full year 2020, report we could see that the pandemic drove mobile data usage – contrary to the belief that all that time we spent at home would offload mobile data traffic to Wi-Fi and fixed broadband.
Although the pandemic was still very much present in our daily life, the relaxation of restrictions in the first half of 2021 led to a more normal growth in mobile data usage.
Tefficient’s 26th public analysis on the development and drivers of mobile data ranks 105 operators based on average data usage per SIM, total data traffic and revenue per gigabyte in 2019.