Wondered why American carriers spent so much effort and marketing dollars claiming and defending “the best mobile network” position lately?
It started with Verizon‘s balls commercial:
Category Archives: Denmark
When your sub-brand takes over
Even though there are some high-profiled exceptions (Verizon, most of Vodafone Group and Free to mention three), few telcos are today trusting its ability to attract all customer segments – across consumer and business markets – with one single brand.
Having one or several sub-brands has become the norm of a modern telco. In some cases, e.g. with KPN’s Telfort and TDC’s Telmore, sub-brands have been added as a result of acquisitions (often of a successful disruptive brand). In other cases, e.g. Orange’s Sosh or 3 Denmark’s Oister, telecos have themselves created the sub-brand – often with the intention to isolate the main brand from a new price fighter brand. Continue reading When your sub-brand takes over
40k unique visitors last twelve months – here’s what’s popular
Not counting social media activity – LinkedIn and Twitter – tefficient had 40 000 unique visitors at tefficient.com and nonstopretention.com in the last twelve months.
Here’s what you read the most (click to enlarge): Continue reading 40k unique visitors last twelve months – here’s what’s popular
Crowdsourced 4G experience: Benchmarking Nordic operators
The mobile network performance crowdsourcer OpenSignal published its latest State of LTE report today. This time it’s based on data samples from 357924 mobile users who have OpenSignal’s app on their Android devices. The network performance data isn’t just gathered when users actively do a measurement; it’s collected all the time and the number of samples are therefore hundreds of millions. The stats thus better represent the normal behavioural patterns of users when it comes to time and location. The data is collected during the fourth quarter of 2015. Continue reading Crowdsourced 4G experience: Benchmarking Nordic operators
Denmark – 5 months after the non-merger
On 11 September 2015, Telia and Telenor announced that they had been unsuccessful in reaching an agreement with the EU Commission for Competition concerning a merger of the two operators in Denmark, which was announced 9 months earlier on 3 December 2014.
The concerns from EU presumably centered around a weakened competitive market in Denmark if Telia and Telenor were allowed to merge. As a background, the two companies had already merged their networks into a common JV called TT-Netværket.
So what has happened since – it has now been 5 months or so since the news about the failed merger? So you know what to expect in e.g. the UK and in Italy if the mobile mergers won’t be approved there. Continue reading Denmark – 5 months after the non-merger
Plan B: Avoid the merger-to-no-merger journey
The shock waves reverberate in the European telecoms industry ever since Telenor and TeliaSonera in September deemed it pointless to continue negotiations with the European Commission to win support for a mobile merger between Telenor and Telia in Denmark. Continue reading Plan B: Avoid the merger-to-no-merger journey
The best Nordic 4G networks: Crowdsourced reality vs. marketed population coverage
OpenSignal released its crowdsourced 4G speed and coverage stats for Q3 2015 today. The data was anonymously collected from a total of 325221 iOS and Android smartphone users globally during June to August.
But before looking into OpenSignal’s new stats, let’s summarise what the Nordic operators have stated with regards to their 4G outdoor population coverage: Continue reading The best Nordic 4G networks: Crowdsourced reality vs. marketed population coverage
What buys you a load of data in Finland, France & Denmark, buys you nothing in Belgium & Switzerland
How much mobile services do you get for 20 EUR?
For 25? 30? 35? 40 EUR?
We have compared the service prices of all mobile operator brands in eleven countries: Germany, the UK, France, the Netherlands, Belgium, Sweden, Austria, Switzerland, Denmark, Finland and Norway.
And Europe is divided. Continue reading What buys you a load of data in Finland, France & Denmark, buys you nothing in Belgium & Switzerland
CAPEX pays off in customer experience: Checking Omnitele’s measurement results
The Finland-based consulting and engineering firm Omnitele has – independently – during first half of 2015 measured the mobile customer experience in three countries: Latvia, Denmark and Estonia. Continue reading CAPEX pays off in customer experience: Checking Omnitele’s measurement results
Nordic operator benchmark 2015
Benchmarks, 2015 
For the third consecutive year: Comprehensive business benchmark including more than 500 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 33 functions within a mobile operator, within a fixed/cable operator and/or within an integrated operator – respectively. Continue reading Nordic operator benchmark 2015