Category Archives: Denmark

Equipment sales and bundling: Best practices

Analysis & Go-to-market, 2020

Which are the equipment sales models in mobile and how have they developed over time? Can best practices be spotted when comparing equipment sales and profitability for a large number of mature market operators globally?

Using facts: What outputs are different equipment sales models such as subsidy, instalment, leasing, rental and BYOD generating – and how is an early upgrade promise affecting?

In this project we identified and documented a few operator best practices across different models in different markets.

Continue reading Equipment sales and bundling: Best practices

Nordic operator benchmark 2020

Reference: Benchmarks, 2020

For the eighth consecutive year: Comprehensive business benchmark with 890 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 54 functions of mobile, fixed/cable and integrated operators.

Peer group data exclusively from Swedish, Finnish, Norwegian and Danish operators. Due to pre-agreed confidentiality requirements, participating operators are anonymous (and of course their data).

Continue reading Nordic operator benchmark 2020

Who has the best 4G network in the Nordics?

This is our fourth comparison of the mobile network experiences in the Nordics based on performance data from Opensignal. There are more details and background is the previous (onetwothree) blogs.

This time the data is gathered from March to May 2019. The data has not been published by OpenSignal but has been shared with us through Opensignal’s analyst program.

4G availability

The graph below ranks the fourteen operators in Norway, Sweden, Denmark and Finland after how large proportion of time 4G capable devices have been connected to 4G. Opensignal calls this 4G availability.

Continue reading Who has the best 4G network in the Nordics?

Nordic operator benchmark 2019

Reference: Benchmarks, 2019

For the seventh consecutive year: Comprehensive business benchmark with 890 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 54 functions of mobile, fixed/cable and integrated operators.

Peer group data exclusively from Swedish, Finnish, Norwegian and Danish operators. Due to pre-agreed confidentiality requirements, participating operators are anonymous (and of course their data).

Continue reading Nordic operator benchmark 2019

Who has the best network in the Nordics? Spring 2018 update.

When we once again dive into OpenSignal‘s crowdsourced stats from the Nordics it is to see if something changed with regards to the network experiences of mobile customers in the region.


This is the third time we address this. The first blog – with data from the autumn of 2017 – contains all the background and reasoning. It was followed up by another blog based on data from the winter of 2017/18.


This time the data is gathered from March to May 2018 and covers about 490 million readings from about 15000 unique devices. The data has not been published by OpenSignal but has been shared with us through OpenSignal’s analyst program.

4G availability

The graph below ranks the fourteen operators in Norway, Sweden, Denmark and Finland after how large proportion of time 4G capable devices have been connected to 4G. OpenSignal calls this 4G availability.

Continue reading Who has the best network in the Nordics? Spring 2018 update.

Nordic operator benchmark 2018

Reference: Benchmarks, 2018

For the sixth consecutive year: Comprehensive business benchmark with more than 700 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 43 functions of mobile, fixed/cable and integrated operators.

Peer group data exclusively from Swedish, Finnish, Norwegian and Danish operators. Due to pre-agreed confidentiality requirements, participating operators are anonymous. Continue reading Nordic operator benchmark 2018

Who has the best network in the Nordics? Winter 2018 update.

When we again dive into OpenSignal‘s crowdsourced stats from the Nordics it is to see if something changed with regards to the network experiences of mobile customers in the region.


This is an update of the previous version of this comparison which was based on data from the autumn of 2017. The old blog contains more background and reasoning.


The data is gathered from December 2017 to February 2018 and covers about 380 million readings from about 12000 unique devices. The data has not been published by OpenSignal but has been shared with us through OpenSignal’s analyst program.

4G availability

The graph below ranks the fourteen operators in Norway, Sweden, Denmark and Finland after how large proportion of time 4G LTE capable devices have been connected to 4G LTE. OpenSignal calls this 4G availability.

Continue reading Who has the best network in the Nordics? Winter 2018 update.

Who has the best network in the Nordics?

There are several ways to measure network performance and the results of published tests can therefore differ.

Mobile operators have a tendency to criticise test results when they have lost and promote results when they have won.

An example of this is the recent drivetest by Connect Magazine in Switzerland as performed by P3 Group. Whereas Salt seems furious – the CEO-commented release is an interesting read – Sunrise uses the results in its marketing.

Who will be the first operator – anywhere – to complain about a test methodology after having won?

What differs even more than the network test results is the perception of network quality. For an operator it is much more important that its customers are having the perception of the best network than actually having the best network. Continue reading Who has the best network in the Nordics?

Nordic operator benchmark 2017

Benchmarks, 2017

For the fifth consecutive year: Comprehensive business benchmark including more than 600 KPIs covering revenue, OPEX, CAPEX, headcount productivity, subscriptions & channels, performance, load, quality and innovation & growth – for 41 functions of mobile, fixed/cable and integrated operators – respectively. Continue reading Nordic operator benchmark 2017

TDC’s 4G traffic increased 240% in a year – thanks to these phones

TDC, the market-leading operator in Denmark, has provided us with anonymous data showing the average mobile data usage for the most frequently used phones and tablets.

tdc-oct-2016-usage-per-terminal-tefficient Continue reading TDC’s 4G traffic increased 240% in a year – thanks to these phones