Which are the equipment sales models in mobile and how have they developed over time? Can best practices be spotted when comparing equipment sales and profitability for a large number of mature market operators globally?
Using facts: What outputs are different equipment sales models such as subsidy, instalment, leasing, rental and BYOD generating – and how is an early upgrade promise affecting?
In this project we identified and documented a few operator best practices across different models in different markets.
In our latest mobile data usage and revenue analysis, there are 43 countries. Of these, 27 are European. And among these, about half (13) of the regulators are not just reporting the mobile data traffic but also the fixed broadband traffic.
It allows us to compare the two and answer the question “is mobile eating fixed’s lunch?”
Tefficient’s 27th public analysis of the development and drivers of mobile data compares 44 countries from all regions of the world. We say hello to the new additions Chile, New Zealand and Qatar.
Usage is growing in every single country, but few are able to turn this into ARPU growth. Too few.
